Franchisee Profile: Marketing Franchise Owner
Tuesday, June 16, 2009 at 4:18PM 
Want an idea of what it takes to run a marketing franchise?
Well let’s take a look at the background of Karl Sinnott, nxo’s latest franchisee. Karl has just launched a Warrington branch of the marketing communications specialist.
A highly experienced marketing professional with specialist skills in customer relationship management (CRM), Karl is accomplished in conducting CRM audits, developing recommendations and managing implementation of CRM projects.
And he has a wealth of experience in strategic marketing and tactical delivery, from market sensing, research and analysis, to proposition development, marcomms and brand development.
He is also an examiner for the Chartered Institute of Marketing and tutor on both the Professional Certificate and Post Graduate Diploma in Marketing.
Some of the companies who have benefited from Karl's expertise include British Telecom, Royal & Sun Alliance and GB Group.
"nxo's success comes from offering locally-based strategic advice,” says Karl, “with the support of a large network of experts able to provide experienced advice for almost any marketing requirement."